Our story
RE-DEFINED exists so that our clients can gain direct exposure to the increasingly popular world of flex, but in their own vision and under their own terms.
Our management team have held positions at some of the UK’s leading flex space operators, and in combining that experience with MAPP’s property management teams, we are the go-to business for owners looking to deliver high-quality flex environments across their portfolio.
RE-DEFINED is a MAPP company which is a proud B-Corp certified business.
Our approach
We are a Flex Operating Partner who work with building owners to create white-labelled workspaces that blend seamlessly within the assets they occupy.
Our goal is not to push our own brand, nor to divide a building into ‘flex’ and ‘traditional’ space. We believe that the future of workspace is one where buildings blend a combination of collaborative and innovative areas, small suites available on flexible lease terms next to larger offices available on long leases, fitted & non-fitted areas, inclusive rent packages or 10 year FRI leases.
Using our position as a management first operator to create a bespoke model for each client, we enable as much or as little of the flex service as is required. Ultimately, RE-DEFINED will become the outsourced flex team for landlords who wish to deliver a portion of flex space across their portfolio, retaining (if they wish) control over design and service level. We will be there to ensure the operations, marketing, leasing and ESG strategies are being implemented professionally and effectively in order to see improved financial and cultural returns from their assets.
Part of the MAPP family
We recognise that occupiers may initially choose a flex space for its location and design. However, they will stay for its exceptional operational management and customer experience.
For this reason, in early 2022, we strategically entered into a partnership with MAPP, one of the UK’s leading property management businesses. MAPP have 25 years’ experience managing £25bn+ of commercial real estate, employ 600+ real estate specialists, and have a leadership position on sustainability. The result is an altogether more innovative and transparent approach to operating flexible workspace.
Learn more about MAPP.
Damon Morris
Regional General Manager
Oliver Meyers
Partner
James Friedenthal
Partner
Gibran Dar
Partner
Lois Heitmann
Operations Manager
Nigel Mapp
Managing Partner
Charlotte Campbell
Head of Branding, Marketing and Communications
Rowan Packer
Executive Director - Head of Sustainability and Social Value
Christel Hilker
External Communications Manager